The film follows Lee “Pasty” Harvey — kitesurfer, fisherman, and true Cornish waterman.
Born into a Newlyn fishing family, the ocean isn’t just part of Lee’s life; it’s in his blood. His journey from hauling pots at dawn to becoming one of the UK’s leading kitesurfers is shaped by heritage, endurance, and a profound connection to the sea.
Through calm mornings on the water to adrenaline-soaked sessions in heavy Atlantic swell, the film captures the unique rhythm of a life lived by wind and tide. Lee’s world reflects a deeper insight to Cornwall — that its maritime traditions continue to flow through generations, shaping identity, craft, and community.
This is a story of the sea, of legacy, and of the people who continue to draw strength from Cornwall’s wild coastline.
This film was shaped as much by patience as by planning.
Over the course of more than a year, production was led by the natural elements themselves — waiting for the rare alignment of wind, waves, and tide required to bring two iconic Cornish locations to life: Gwithian Towans, the expansive jewel of St Ives Bay, and Porthleven, a rugged and notoriously fickle south-coast reef break.
The creative approach allowed the environment to dictate the rhythm of the film. This mirrored Lee’s own life — balancing fishing with chasing wind and swell — and became the backbone of the storytelling. By grounding the narrative in Lee’s family fishing heritage and pairing it with the speed, freedom and precision of kitesurfing, the film presents a holistic portrait of a modern Cornish waterman, rooted in tradition but shaped by movement and change.
The film has significantly elevated brand visibility for Lee’s sponsors ION and Duotone, positioning their kit within an authentic, story-led coastal environment rather than a purely performance-driven showcase.
Widely shared across social platforms and within the watersports community, the film has resonated beyond kitesurfing audiences — praised for its sense of place, patience in craft, and honest portrayal of a life shaped by the sea. It stands as a strong example of how brand storytelling can feel embedded, earned, and culturally grounded.
