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Meet the Creatives: Alex MJ Smith

Meet the Creatives: Alex MJ Smith In this instalment of Meet the Creatives, we speak to scriptwriter Alex MJ Smith. He explains how his shattered dreams of rock stardom led him to write for comedy shows and brand films, and how a script helps the whole production run...

What are the Online Video Platforms available to brands?

What are the Online Video Platforms available to brands? You’ve got a stack of stunning video content — now where should you upload it? We weigh up the options when it comes to Online Video Platforms. The answer’s obvious, isn’t it? You’ve produced some solid video...

Meet the Creatives: Greg Dennis

Meet the Creatives: Greg Dennis In this instalment of Meet the Creatives, we speak to filmmaker Greg Dennis. He tells us how in-water filming can enhance your production, and reveals the moment in his career that turned out to be much scarier than his encounter with...

How can ‘Hero, Hub, Help’ save your video marketing?

Video marketing has changed. We explain the ‘Hero, Hub, Help’ model that successful brands are using to win engagement, loyalty and sales. Remember the old model of online video marketing? It was pretty much the same model as TV advertising. Broadcasters and...

Video Content Not Working? Here’s Why

Film and video can play a powerful role across businesses and communications. But all too often the opportunity is wasted. Content is often produced without a coherent distribution strategy or measurement framework – leading to a culture of ‘post & hope’ Sound...

10 Ways Businesses Can Use Film and Video

In today’s digital era, businesses are recognising the capabilities and benefits of using film and video. Here we highlight some of the most successful types of films for brands and businesses. Online ads and promos. The easiest way to promote your latest product,...

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